ROTOPAK LAUNCHES BOXTOGOSHOP.COM AT GULFOOD MANUFACTURING 2017.
Restaurants, cafés, delicatessens, fast food outlets, and catering and event companies in the Middle East, North Africa, and Central Europe will be able to order online small volumes of takeaway and delivery ready packaging at BOXtoGOShop.com.
Dubai, United Arab Emirates, October 25, 2017 — (ROTOPAK News) – Dubai-based food and beverage packaging manufacturer, ROTOPAK LLC, is exhibiting its new line of takeaway and delivery ready packaging solutions during Gulfood Manufacturing 2017, Hall 3, Booth #A3-20 from 31 October to 2 November at Dubai World Trade Center.
In particular, BOX-to-GO represents a ready-packaging solution serving the food takeaway industry. Created by INDEVCO PAPER CONTAINERS, a division of INDEVCO Group of which ROTOPAK is a member, this new product line seeks to fill the market need for food delivery packaging and to capitalize on emerging trends in this changing marketplace.
The BOX-to-GO line launches its new and competitive online platform www.boxtogoshop.com as of October 30, 2017, offering a wide range of packaging solutions to the takeaway food industry with a single tap of the mobile phone.
ROTOPAK’s new line depicts a complete solution for the small to medium sized takeaway industry requiring ready printed packaging and/or plain packaging with customized labels. The line is paper-based, eco-friendly, food-contact safe, attractive and innovative, and ready to use for food and drinks on the go, including sandwich boxes, pizza boxes, sushi and fish boxes, cold and hot food boxes, pastry boxes, meal boxes, cup holders, paper cups, soup and noodle bowls, paper bags, paper napkins, and similar products.
Generic, Plain and Private-Label Ready Packaging
According to McKinsey and Company, the business of delivering restaurant meals to homes will be undergoing rapid change as new online platforms race to capture markets and customers across the Americas, Asia, Europe, and the Middle East. Worldwide, the market for food delivery stands at €83 billion, or 1% of the total food market and 4% of food sold through restaurants and fast-food chains. Meal delivery has already matured in most countries, with an overall annual growth rate estimated at just 3.5% for the next five years.1
Mariella Jaeger, Director of Marketing and Innovation at INDEVCO Paper Containers, who developed BOXtoGOShop.com, explains, “With the increasing number of single households requiring more takeaway and delivery food services, the market needs in the foodservice sector are being reshaped. From the growing need for eco-friendly packaging to the main concerns regarding food safety, and the need to brand differentiation to the growing e-commerce platforms, all those factors have helped us put together one solution to a remarkably growing segment that is becoming more and more sophisticated. ‘Small orders. Big solutions.’ Our first product line is ready to go.”
E-commerce Packaging Orders Made Easy
Expectations for fast and easy online service are becoming the norm in the UAE and Saudi Arabia. In the UAE, “on a year-on-year basis, online shoppers represent now 62%,” an increase of 25% since last year.”2
The BOX-to-GO Online Shop customers can easily pick their favorite designs, view the package specifications, request customized branding, order and reorder, and connect with customer service.
References
1 https://www.mckinsey.com/industries/high-tech/our-insights/the-changing-market-for-food-delivery
2 https://www.ecommerce-nation.co/opportunities-mena-ecommerce-market/
About ROTOPAK
ROTOPAK LLC manufactures and converts a wide range of flexible, paperboard and corrugated board packaging solutions throughout the Middle East. Founded in 1995 in Dubai, the company caters to the needs of fast-moving consumer goods companies across an array of sectors, including food and beverages, pharmaceuticals, household goods and personal goods. Offering high-quality graphics printing and finishing options, our customized and recyclable packaging solutions range from shelf-ready displays to frozen food boxes, gable-top cartons and more.
ROTOPAK LLC is a member of INDEVCO Group.
